James Walter creates small batches of award-winning craft chocolate from their micro-factory in Stoke on Trent UK. Every process, from the moment the cacao beans arrive at their kitchen (from origins such as Peru & West Papua), is overseen by head chocolate maker James Walter. After studying cocoa chemistry during rehabilitation after a spinal injury Seed Chocolate was born.
Once the cacao beans arrive, they are then delicately roasted (to develop flavour) & winnowed by hand to remove the husk. What is then left behind is the raw ingredient (cocoa nibs) to be stone-ground into delicious chocolate.
This is then aged to develop further flavour, before the final process of tempering the chocolate (a good snap & shine) into bars, for you to simply enjoy. Every step affects the finished flavour profile of each origin.
This attention to detail sets craft / fine chocolate apart from the poor commercially mass-produced stuff we know today. The ultra-premium cacao they use to make chocolate is sourced directly from small farms & cooperatives from around the equator, ensuring the best possible price for the farmers in some of the world's poorest regions. This is known as direct trade. They believe in ethically sourced through direct trade, which ensures transparency within the whole supply chain. So whilst tasting great, it's also helping the planet.